Using Promotional Apparel to Promote your Brand
Looking to create lasting and memorable impressions among your target audience? Think promotional apparel. From T-shirts and trendy hoodies to polos, fleece, and even corporate uniforms, imprinted apparel provides the perfect canvas for your marketing message.
Companies and organizations in North America spend more than a third of their promotional products budgets on apparel – and for good reason. People love getting free items they can wear. Have you seen sports fans go crazy over a t-shirt that’s balled up and thrown into the crowd? It’s truly something. And, it’s all because they’re getting a logoed item for nothing. While the fan at a baseball game gets a free T-shirt, the advertiser then receives a walking billboard.
That’s the same excitement that all buyers of promotional products – in just about every industry – can create by handing out apparel at upcoming events and promotions. Non-profits organizing a charity race can hand out screen-printed T-shirts with marketing messages emblazoned all over them. A ski resort can give away embroidered gloves that their guests can use all Winter long (and, yes, they’ll of course be remembering their trip to the resort every time they pull the gloves on). A summer camp can outfit each of its kids with children’s apparel that’s guaranteed to last throughout the Summer. And, a university can give sweatshirts to incoming freshman in the Spring that they’re sure to wear (and advertise the logo of) in their hometowns right up to the minute they show up on campus.
Branded apparel for local businesses like landscaping, pest control, medical, hospital and schools will always help to convey the look of professionalism needed to stand out in the crowd.
The promotional possibilities for apparel are everywhere – especially with all of the decoration techniques available, such as screen-printing, embroidery, and all-over direct-to-garment printing. And, with thousands of different apparel items available, we are the perfect resource to suggest the perfect wearable item for your next promotion. Outerwear, sleepwear, kids wear, sports uniforms. women’s apparel, men’s items, old, young, and in between. If you want your brand to be remembered, we’ll work with you to find the right apparel for any promotional program.
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