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Recognize & Retain - Top Ideas for Employee Appreciation

Posted on July 01, 2020 6:59 PM



Recognizing top performing employees and providing a warm welcome for new staff is especially important during challenging times. There’s no question that taking the time, effort, and resources to recognize your staff members is an investment in your business that delivers returns both in the short and long term.  Research has found there are plenty of meaningful ways to do it.

“Companies that provide ample employee recognition have 31% lower voluntary turnover rates than companies that don’t,” according to a study conducted by Bersin & Associates. Less employee turnover means better customer service and cost savings.

Staff recognition, when done right, also increases employee engagement – which is essential to the success of any business. Businesses that deploy a thoughtful and strategic employee recognition program have found that they have a 71% higher staff engagement level than those companies without this type of program. They saw that increased employee engagement meant increased employee productivity and greater job satisfaction among staff in general.

Having a strategic employee recognition program also helps build stronger businesses because it lifts morale and staff will often repeat rewarded behaviors. Below are some strategies that work for many businesses that frequently honor their staff.

·         Recognize Staff Publicly – This serves several purposes . . . Employees feel that they are being rewarded for their above and beyond efforts as a member of the team; other team members have the opportunity to also congratulate the high performer, and the team understands the benchmarks for performance that are recognized by the company.

·         Recognize Staff Frequently and Consistently – If employees know that there are many opportunities for them to be recognized for performing at high levels, they will have ongoing goals to achieve the honor.

·         Make the Recognition Specific – When you honor your top employees, make sure that they, and the rest of the team, know exactly what was done to merit the recognition.

·         Give Genuine, Heartfelt Thanks – Chances are good that you are genuinely grateful to employees who deliver excellent performance and are examples to the rest of your staff. Make sure that comes through loud and clear in your authentic message of thanks.

Branded Promotional Items are Popular Employee Recognition Gifts

Many businesses have found that using branded promotional items works well as their employee recognition gifts. This is because employees are often the business’s best brand ambassadors – they are likely to keep the items for a long time and all who see them associate the brand with something useful and of value. 

According to the Advertising Specialty Institute (ASI), the promotional product industry’s largest membership organization, several products are particularly appreciated by employees and others who receive branded gifts. 

USB drives top the list of prized, branded promotional items as they are widely used and saved. Branded outerwear and performance wear, such as jackets, are a close second as favorites. Creative drinkware is also popular. Research has shown that 50% of everyone who is given a branded cup uses them two to three times per week. Pens, pencils, and other writing instruments are budget-friendly branded favorites that are kept by most who receive them.

Your Local Fully Promoted is Where to Find Creative Employee Recognition Gifts

At your local Fully Promoted, you will get expert recommendations for employee recognition gifts based on your wants, needs, timetable, and budget. Our local experts specialize in just this kind of task and will work with you to ensure you are completely satisfied. Regardless of how small or large your business is, your employees deserve to be recognized and our team will help you ensure a successful recognition program is in place.

Contact us today to create your creative and strategic employee recognition program!