A Christmas in July promotion will help generate awareness about your company during a time when people may expect to see this type of promotion. Take this opportunity to spread the word about your brand to an audience that is receptive during this time by posting sale signage and sharing through social media.
Holiday times ignite a spirit of gift giving when people are more inclined to buy. In addition to a sale or special, you can also gift promotional products that align with the Christmas in July theme. Branded items that remind people of holiday events, usually involving family, friends and loved ones, can help strengthen customer relationships.
Holiday sale tactics have stood the test of time as people are accustomed to being enticed by these types of sales and marketing efforts. Although using this old school marketing tactic to promote your company may seem mundane, it still works and generate results. Don't fix what isn't broken when it comes to traditional holiday promotions.
If you offer a Christmas in July promotion and create some happy customers, when the actual holiday does roll around customers may be more inclined to shop at your business again. By establishing a positive customer experience earlier on in the season, your encouraging customers to remember your businesses when it is time for them to prepare for major holidays.
A Christmas in July promotion is a fun marketing technique that will remind your customers of a joyful time of year. For help creating a customized marketing plan this summer, contact Fully Promoted, the world's largest promotional products franchise. Fully Promoted specializes in embroidery, customer apparel, promotional products, screen-printing, personalized gifts and more.